MM Manufacturing Is a Small-Scale Firm That Manufactures Optical Cables

question 36

Multiple Choice

MM Manufacturing is a small-scale firm that manufactures optical cables.The firm's market share is significantly lower than most other players in the market.However, optical cable manufacturing is a high-growth market.According to the BCG matrix, the company's offering is a:

• A)star.
• B)dog.
• C)cash cow.
• D)question mark.
• E)champion.

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Definitions:

Rules Of Thumb

Simple, practical guidelines or principles, often based on experience rather than precise knowledge, used to make decisions or solve problems.

Decision-Making

The cognitive process of selecting a course of action among several alternatives to achieve a desired objective.

Spotlight Question

A probing question designed to uncover deep insights, typically used to focus attention on specific issues during discussions or interviews.

Implied Warranty

A legal guarantee that a product will meet a minimum level of quality and functionality, assumed in a sale even if not expressly stated.