A Coffee Shop Has Differentiated Itself from Its Competitors by Allowing

question 116

Multiple Choice

A coffee shop has differentiated itself from its competitors by allowing customers to sit in the restaurant for endless hours without ordering coffee every 20 minutes.Additionally, it has done a great job in attracting celebrities to endorse the brand, which has added valuable points in the eyes of target consumers.This is an example of:

• A)cobranding.
• B)brand equity.
• C)brand licensing.
• D)brand extension.
• E)brand dilution.

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Definitions:

Sex Hormones

Chemical substances produced by the body that regulate sexual development, behavior, and reproduction.

Reproduction

The biological process by which new individual organisms are produced from their parents.

Neurotransmitters

Chemicals released by neurons that transmit signals across a synapse from one neuron to another.

Behavior

The actions or reactions of an individual, usually in relation to the environment, which can be observed and measured.