Domino's Pizza Introduced an Offer in Which It Promised to Deliver

question 32

Multiple Choice

Domino's Pizza introduced an offer in which it promised to deliver a fresh, hot pizza free if it could not deliver it to the customer's door in 30 minutes or less.This is an example of:

• A)deceptive advertising.
• B)psychographics.
• C)unique selling proposition.
• D)channel distribution.
• E)narrowcasting.

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Definitions:

Dualism

The philosophical concept that reality or existence is divided into two distinct and opposite parts, such as mind and body.

Cognitive Psychology

A school of thought that studies how people think, learn, and remember.

Psychological Principles

Fundamental theories or laws that underpin the thoughts, feelings, and actions of individuals, guiding an understanding of psychological processes.

Common Sense

Practical judgment concerning everyday matters, or a basic ability to perceive, understand, and judge that is shared by ("common to") nearly all people.