Which of the Following Schedules Is Implemented in Spurts, with Periods

question 84

Multiple Choice

Which of the following schedules is implemented in spurts, with periods of heavy advertising followed by periods of no advertising?

• A)flighting advertising schedule
• B)dropping advertising schedule
• C)continuous advertising schedule
• D)skimming advertising schedule
• E)pulsing advertising schedule

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Definitions:

Survival Value

The degree to which a behavior or trait contributes to an organism's likelihood of survival and reproductive success.

Learned Association

Learned association refers to the process by which an individual learns to connect two stimuli together or a behavior and its consequence, often fundamental for learning habits and behavior conditioning.

Operant Conditioning

A learning strategy that enhances or diminishes behavior through the use of positive or negative feedback.

Resulting Events

Outcomes or occurrences that follow from specific actions or conditions.