Which of the Following Influence Consumer Buying Behaviour and the Marketing

question 64

Multiple Choice

Which of the following influence consumer buying behaviour and the marketing mix that companies develop for their overseas markets?

• A)real income
• B)cultural differences
• C)market size and population growth rate
• D)general economic environment
• E)political environment

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Definitions:

Elastic Demand

A market situation where the demand for a product is significantly influenced by changes in its price.

Elastic Demand

A situation in which the demand for a product or service significantly changes in response to changes in price.

Quantity Demanded

The total amount of a good or service that consumers are willing and able to purchase at a specific price point.

Percentage Increase

A measure of how much a quantity has grown compared to its original number, expressed as a percentage.