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Order effects and carryover effects differ in that
Celebrity Spokesperson
A famous individual who is paid to use their fame to help promote a product or service.
Monopolistic Competitors
Companies that have many competitors but try to differentiate their products from others to gain a competitive edge.
Celebrity Advertising
A marketing strategy that uses the fame of a celebrity to promote products or services, leveraging their influence to reach potential customers.
Expensive Substitutes
Expensive substitutes are alternative products or services that are more costly than the original item they replace, often affecting consumer choices.
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