When a Survey Item Implies a Preferred Response Within the Wording

question 60

Multiple Choice

When a survey item implies a preferred response within the wording of the question itself it is called a

• A) loaded question.
• B) leading question.
• C) double-barreled question.
• D) fixed response question.

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Definitions:

Advertising

The practice of promoting products, services, or brands through various media to influence consumer behavior.

Principal

The initial sum of money loaned or invested, excluding any interest or dividends.

Generous Scoops

The act of providing or serving portions of food, especially ice cream, that are more substantial than what is standard or expected.

Low Premium

Pertains to the relatively small amount paid for insurance coverage or other financial products, compared to higher-coverage options.