One Important Modern Principle Used in Almost All Data Collection

question 46

Multiple Choice

One important modern principle used in almost all data collection about race and ethnicity involves

• A) genetic testing.
• B) social media.
• C) requiring proof.
• D) self-identification.

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Definitions:

Marketing Outcome Data

The results and metrics that are collected to assess the effectiveness and success of marketing activities.

Repeat Sales Reports

Documents that track and analyze the frequency and volume of products or services purchased by the same customer over time.

Social Media Posts

Social media posts are content created and shared on social media platforms like Facebook, Twitter, and Instagram, used for communication, marketing, and sharing information.

Primary Data

Data collected firsthand through surveys, interviews, or experiments specifically for the research purpose at hand.