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Use the following financial information to find the entry you would make on an income statement for NET INCOME (LOSS) for the year ended December 31, 2011: Gross Sales, $123,000; Sales Returns and Allowances, $9,300; Sales Discounts, $8,700; Merchandise Inventory, January 1, 2011, $89,000; Merchandise inventory, December 31, 2011, $109,500; Net Purchases, $74,700; Freight In, $575; Salaries, $107,800; Rent, $20,100; Utilities, $1,425; Insurance, $2,250; and Income Tax, $15,900.
Price Elasticity
A measure of how much the quantity demanded of a good responds to a change in the price of that good, defined as the percentage change in quantity demanded divided by the percentage change in price.
Total Expenditures
The sum total of all spending, often referenced in the context of consumer, government, or business expenditures.
Rational Consumer
An economic theory assumption about consumers behaving logically, making choices to maximize their utility or satisfaction given their budget constraints.
Entire Income
The total earnings or revenue generated by an individual or entity from all sources before any deductions.
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