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Few businesses maintain that the socially responsible course to take is the utilitarian one with the lowest net costs.
Qualitative Methods
Approaches used in research to collect, analyze, and interpret non-numerical data, aiming to understand concepts, thoughts, or experiences.
Respondents
Interviewees or survey participants considered capable of speaking only on behalf of themselves. The individuals responding to survey or interview questions.
Interviewer's Personal Characteristics
Traits or features of an interviewer that can potentially influence the responses of interviewees or the outcome of the interview process.
Researcher's Dress
The attire or clothing worn by researchers, which might influence the outcome of studies, especially in fields where personal interaction is involved.
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