Scenario 12.1 Use the Following to Answer the Questions

question 245

Multiple Choice

Scenario 12.1
Use the following to answer the questions.
Concession Supply sells hotdogs, buns, and nacho ingredients to several major league ballparks across the country. Currently, Concession Supply has the following pricing information for one case of hotdogs sold at Wrigley Field: Total fixed costs = $1,200, Selling price = $16, and Variable costs = $6.
-Refer to Scenario 12.1. To break even, Concession Supply should sell ____ cases of hot dogs per day at Wrigley Field.

• A)13
• B)120
• C)40
• D)200
• E)60

---

Definitions:

Negative Consequences

The potential adverse outcomes or risks that can result from a decision or action, often discussed in sales to motivate a purchase decision.

Valid Objection

A substantial and justifiable concern raised by a potential customer during the sales process.

Compensation Method

The approach a company takes to remunerate its employees, which can include salary, wages, bonuses, profit sharing, or non-monetary benefits.

Direct Denial

A straightforward rejection or contradiction in sales or negotiations, where a statement or claim is explicitly refuted.