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Scenario 10.1
Use the following to answer the questions.
Gillette shaving razors were first manufactured in 1895. Over the years, Gillette made improvements on their razors offering many "firsts" such as the Mach3, the Sensor, and the Fusion. For many years, women were forced to use razors designed primarily for men, but often marketed to women by offering them in different colors and with minimal modifications. In 1998, Gillette developed the Venus razor, based on the Mach3 but made specifically for women. Gillette promoted the Venus razor heavily, with television ads and other forms of media. The Gillette product line, now owned by Procter & Gamble, continues to introduce new versions of the Venus, such as the Venus Embrace, which has additional blades and other modifications.
-Refer to Scenario 10.1. Tasha is shopping for personal care items at her local Target. She walks by one aisle and sees a floor-standing display for the new Aster Care. She hadn't thought about buying a new razor, but the display has caught her attention. Which stage of the product adoption process is Tasha most likely in, at the present time?
Legal Reforms
Changes or improvements made to laws, legal systems, or legal institutions, often aimed at resolving issues and enhancing justice.
Rape Shield Laws
Laws designed to protect rape survivors by limiting the ability to introduce evidence or cross-examine rape survivors about their past sexual behavior.
Criminal Sexual Assault
An illegal act involving the use of force or coercion to perform sexual acts against someone's will.
Feminist Theory
is a framework for analyzing issues related to women's rights and gender equality, emphasizing the social structures that maintain gender disparities.
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