A Customer Shopping for a Fax Machine Tells a Salesperson

question 170

Multiple Choice

A customer shopping for a fax machine tells a salesperson that it is important for the fax machine to have several attributes. It must use plain paper, be able to make copies, be compatible with all other fax machines, and not require a separate phone line. The buyer has expressed his or her:

• A) cognitive dissonance.
• B) service characteristics.
• C) consideration set.
• D) evaluative criteria.
• E) information search criteria.

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Definitions:

Saturation

A term that may refer to the point at which a solution can absorb no more of a substance or when an object is fully soaked with a liquid.

Osteoporosis

A bone disease that occurs when the body loses too much bone, makes too little bone, or both, leading to fragile and easily broken bones.

Calcium Deficiency

A state where the body lacks enough calcium, leading to weakened bones and other health issues.

Bone Mass

The amount of mineral matter per square centimeter of bones. It is a key indicator of bone strength and health.