The Three Most Widely Recognized Types of Consumer Decision Making

question 35

Multiple Choice

The three most widely recognized types of consumer decision making are:

• A) limited decision making, extended decision making, and routinized response behavior.
• B) extended decision making, enduring decision making, and situational decision making.
• C) planned decision making, impulse buying, and limited decision making.
• D) internal decision making, external decision making, situational behavior.
• E) responsive behavior, planned behavior, and impulsive decision making.

---

Definitions:

Explanations

Statements or accounts that make something clear or understandable by describing the reasons or causes.

Digital Media Services

Services that provide content or activities through digital platforms such as the internet, including streaming, social media, and online marketing.

Persuasive Claim Message

A communication intended to assert a viewpoint in a way that convinces others of its validity or value.

Promised Rebate Package

A commitment to return a portion of the purchase price to the consumer as an incentive or reward after a product is bought.