Distribution-Related Ethical Issues Arise When Marketers

question 100

Multiple Choice

Distribution-related ethical issues arise when marketers

• A) do not provide intermediaries with enough information about how a product is priced.
• B) force channel intermediaries to behave in a specific manner.
• C) bribe salespeople to push one product over another.
• D) fail to disclose information to consumers about the risks associated with using a product.
• E) distribute a product that is very similar to a competing product.

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Definitions:

Net Purchases

The total amount of purchases minus purchase returns, allowances, and discounts received during a specific period.

Gross Profit

The difference between the revenue generated from goods or services sold and the cost of goods sold (COGS), before deducting overhead, payroll, taxation, and interest payments.

Operating Expenses

Expenses incurred during the ordinary course of business operations, including costs related to sales, administration, and general activities.

Net Income

The remaining revenue after all costs, expenses, and taxes have been subtracted from a company's total revenue; essentially, a company's profit.