A Rating Point Is Worth About _____For Each Thirty-Second Network

question 5

Multiple Choice

A rating point is worth about _____for each thirty-second network commercial, but a commercial on a hit series can bring in_____ more per commercial that what is charged for an average series.

• A) $32,000; $10,000
• B) $224,000; $60,000
• C) $10,000; $32,000
• D) $60,000; $224,000

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Definitions:

White Lab Coats

A garment worn by scientists, doctors, and laboratory technicians as a symbol of professionalism and to maintain hygiene.

Sociologists

Professionals who study social behavior, societal changes, and the social institutions and processes that influence human behavior and societies.

Status Cues

Indicators or signals that provide information about an individual's social standing or position in society.

Wedding Ring

A band, often made of precious metal, worn as a sign of marriage commitment and fidelity.