Customer Segments Cannot Be Based on Sales Volume and Profitability

question 4

True/False

Customer segments cannot be based on sales volume and profitability.

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Definitions:

Indirect Affiliation

A connection between entities through secondary or less direct relationships rather than a straightforward ownership or partnership link.

Accrual-Based Net Income

This is the measure of profitability that includes all earned revenues and incurred expenses within a reporting period, according to the accrual basis of accounting.

Initial Value Method

The procedure of accounting for an investment at its cost at the time of purchase without subsequent adjustment for changes in market value.

Dividends

Payments made to shareholders out of a corporation's profits as a return on their investment.