____________Is a Public Relations Effort Which Claims Environmental Virtue Without

question 29

Multiple Choice

____________is a public relations effort which claims environmental virtue without making any substantive organizational change.

• A) Ecological fraud
• B) Sustainability leverage
• C) Green messaging
• D) Greenwashing
• E) None of the above

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Definitions:

Dividend Increase

An action by a corporation to raise the amount of dividends paid to its shareholders.

Constant Annual Dividend

A fixed dividend amount paid to shareholders every year, without variation.

Rate of Return

Change in an investment's value within a predetermined interval, indicated as a percent of the investment's initial cost.

Annual Dividend

The total amount of dividend payments made to shareholders over the course of a year, often used as an indicator of a company's financial health.