Why Should Managers Assure Whistle Blowers That They Will Face

question 56

Multiple Choice

Why should managers assure whistle blowers that they will face no personal or career risks?

• A) Most do not want to lead by example.
• B) Many may be reluctant to raise ethical concerns or issues because of the perceived risks.
• C) Using the rewards system is often not enough.
• D) Some may not wish to push their values on to other employees.

Describe the impact of consumer behavior on brand promotion through social media.

Understand the basics of social media content strategy development.

Comprehend performance measures and advertising models in social media marketing.

Understand various cost measures used in social media advertising (CPM, CPC, CPA).

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Definitions:

Truth in Lending Act

A U.S. federal law enacted in 1968 to help protect consumers in their dealings with lenders and creditors by requiring clear disclosure of key terms of the lending arrangement and all costs.

Mortgage

A loan specifically used to purchase real estate, where the property itself serves as collateral for the loan.

Finance Charge

Fees and interest charges associated with the borrowing of money or the extension of credit.

Installments

Periodic payments made towards settling a debt or purchasing a good, spreading out the total cost over a period of time.