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What are the attributes that influence our perceptions?
Sunk Cost
Expenses that have already been incurred and cannot be recovered, and should not influence future business decisions.
Basic Overheads
The routine, essential expenses incurred in the operation of a business, such as rent, utilities, and salaries.
Working Capital
The difference between a company's current assets and current liabilities, indicating its short-term financial health.
Cash Outflows
Money that is spent or transferred out of a business, project, or venture.
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