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Sometimes Memory Is Fabricated - We Remember Things That Never

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Sometimes memory is fabricated - we remember things that never actually occurred. Schacter studied people who claimed that they were abducted by aliens and suggests that these false memories are actually generated by


Definitions:

Terminal Value

An estimate of a project's or company's value at the end of a forecast period, projecting into perpetuity.

Risk-Adjusted Discount Rate

A rate of return that accounts for the risk of an investment, used in capital budgeting to discount future cash flows to their present value.

Growth Rate

The rate at which a company's earnings or revenue increases over a specified period.

Chapter 7 Bankruptcy

A form of bankruptcy that involves the liquidation of a debtor's assets to pay off creditors, resulting in the discharge of remaining debts.

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