Susan Is Staying with Some Friends Who Have a Dog

question 258

Multiple Choice

Susan is staying with some friends who have a dog. Each night, when she has turned off the TV and is heading for bed, she gives the dog a treat. Soon the dog gets very excited whenever Susan turns off the TV at night because he has learned what this signal means. When Susan eventually leaves her friends' house, the dog continues to get excited when the owners turn off the TV, but since the owners don't give the dog a treat at this time, the dog's behaviour soon returns to normal. The change in the dog's behaviour after Susan's departure best illustrates the concept of:

• A) extinction.
• B) response cost.
• C) habituation.
• D) punishment.

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Definitions:

Total Revenue

The total amount of money received by a company for goods sold or services provided during a certain time period.

Total Cost

The overall amount of money spent on production, which includes both fixed and variable expenses.

Market Price

The prevailing market rate at which a service or asset is offered for purchase or sale.

Firm

A business organization, such as a corporation, partnership, or sole proprietorship, that sells goods or services in exchange for money.