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Watch, Inc

question 68

Essay

Watch, Inc., a § 501(c)(3) exempt organization, solicits contributions through a mail campaign. An executive who recently completed an executive MBA degree program recommends that personal address labels be included as an additional way to motivate the potential donor to contribute. The value of these labels is $3.95 per potential donor. What is the effect of the inclusion of the address labels on Watch's unrelated business income?


Definitions:

Job Enlargement

An increase in the range of tasks and duties associated with a job

Merit Pay

Merit pay is a compensation approach where employee performance directly influences the amount of pay increase or bonus they receive, aiming to reward excellence and motivate higher performance.

Individual-Level

Pertaining to or focusing on a single person as opposed to a group or collective.

Long-Term Basis

Refers to actions, plans, or relationships intended to last or be effective over an extended period of time.

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