Howard Giles' Communication Accommodation Theory

question 22

Multiple Choice

Howard Giles' Communication Accommodation Theory

• A) advocates mindfulness.
• B) contrasts Western and Asian ways of thinking.
• C) explains why collectivist and individualistic cultures have difficulty reaching agreement.
• D) claims that when another group is attractive and powerful, we adapt our communication style to their speech behaviors and norms.
• E) contends that ethnocentrism and stereotyping leads to racism.

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Definitions:

ERG Theory

A theory of human needs and motivation developed by Clayton Alderfer, which condenses Maslow's hierarchy into three core needs: Existence, Relatedness, and Growth.

Progressive Need Gratification

Progressive need gratification refers to the ongoing process of satisfying one’s needs and desires in a stepwise or continuous manner.

Existence Need Category

Basic human needs related to physical and material well-being, such as food, water, shelter, and safety.

Alderfer

Refers to Clayton Paul Alderfer's ERG theory, which condenses Maslow's hierarchy of needs into three core needs: Existence, Relatedness, and Growth.