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Which of the following strategies should be used when seeking consensus?
Tangible Attributes
The physical characteristics of a product that can be perceived through the senses, such as size, weight, and texture.
Intangible Attributes
Characteristics of a product or service that cannot be physically touched, but affect consumer perception and value, such as brand reputation or service quality.
Consumer Needs
The motivations that drive individuals to seek satisfaction through product purchase and use, including basic physiological needs or more complex psychological desires.
Fortune 5,000 Companies
An expanded reference to the commonly known Fortune 500 list, hypothetically including a larger number of top-performing companies in terms of revenue.
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