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A researcher is studying the relationship between a person's gender and his or her preference for three new premium television channels. Each participant is asked to choose the one channel that he or she prefers. The researcher will use which of the following statistical tests?
Wilhelm Wundt
A German physician, physiologist, and philosopher widely regarded as the father of experimental psychology, who established the first psychology laboratory.
Psychologists
Professionals specializing in the study of the mind and behavior.
Basic Research
Fundamental scientific research aimed at increasing knowledge or understanding of the subject without immediate practical application in mind.
Applied Research
A form of systematic inquiry involving the practical application of science. It accesses and uses some part of the research communities' (the academia's) accumulated theories, knowledge, methods, and techniques, for a specific, often state-, business-, or client-driven purpose.
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