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question 13

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Fill in the Blank(s)
-A negative_______ between customer expectations and customer experience leads to customer dissatisfaction.


Definitions:

Business-Class Travelers

Individuals who travel in a high-quality service category offering enhanced comfort, privacy, and amenities beyond economy class.

British Airways

The flag carrier airline of the United Kingdom, known for its extensive global flight network.

Usage Rate

The quantity or the extent to which consumers use a product or service within a given timeframe.

Specific Period

A defined length of time during which certain events or conditions occur or are measured.

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