The Marketing Team Was Asked to Create a Mission Statement

question 8

Multiple Choice

The marketing team was asked to create a mission statement for the upcoming financial year. The team came up with, "By the end of the year, our team will produce more advertisements." Which part of the SMARTS test did the team mission statement lack?

• A)Specific
• B)Attainable
• C)Relevant
• D)Time-bound

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Definitions:

Offer

A proposal presented by one party to another as a basis for negotiations or the formation of a contract.

Mailbox Rule

A legal principle that deems an offer accepted once the acceptance has been communicated, even if it has not yet been received by the offeror.

Letter Of Revocation

A formal document that annuls, withdraws, or cancels a previously granted power or authority.

Letter Of Acceptance

A formal document or communication acknowledging and agreeing to the terms of a proposal or offer.