The Sales Team at the Bluth Company Was Discussing Various

question 6

Multiple Choice

The sales team at the Bluth Company was discussing various approaches on how to effectively sell its products to its target customer base. While strategizing, the team leader felt it would make the company's job easier if it categorized its consumer base according to religion, culture, age group, sex, and education level. These types of details can be characterized as ________ information.

• A)demographic
• B)physiological
• C)effective
• D)target

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Definitions:

Hofstede Framework

A model developed by Geert Hofstede that analyzes cultural dimensions and how they impact behavior in the workplace.

National Culture

The set of norms, behaviors, beliefs, and customs that exist within the population of a sovereign nation.

Self-Awareness

Pertains to the conscious knowledge of one's own character, feelings, motives, and desires, playing a crucial role in emotional intelligence.

Self-Concept

The view individuals have of themselves as physical, social, spiritual, or moral beings.