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Mulherin's stock has a beta of 1.23,its required return is 11.75%,and the risk-free rate is 4.30%.What is the required rate of return on the market? (Hint: First find the market risk premium.)
Demographic Segmentation
Dividing a market into segments based on demographic factors like age, gender, income, education, or ethnicity, to target specific groups more effectively.
Retail Customers
are individuals who purchase goods or services for personal use from retail stores or outlets.
Occasion Segmentation
The process of dividing the market into groups according to when consumers buy or use a product based on specific occasions or circumstances.
Geographic Segmentation
The process of dividing a market into different geographical units such as countries, states, or cities, based on the assumption that people's needs and preferences vary by location.
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