The First and Most Central Principle of Uncertainty Reduction Theory

question 24

Multiple Choice

The first and most central principle of uncertainty reduction theory is that:

• A) people are motivated to seek information in an effort to reduce uncertainty, especially during initial encounters with others.
• B) people can reduce uncertainty using passive, active, or interactive strategies.
• C) as uncertainty decreases, attraction increases.
• D) as relationships become more established, people become more likely to use secret tests to reduce uncertainty.

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Definitions:

Differentiated Products

Goods or services that are distinguished from others in the market by unique features, quality, or brand.

Pure Competition

Occurs when different companies sell commodity products that consumers perceive as substitutable; price usually is set according to the laws of supply and demand.

Oligopolistic Competition

Occurs when only a few firms dominate a market.

Commercial Airline Travel

The aspect of aviation that involves operating aircraft for hire to transport passengers or cargo on scheduled or charter services.