As Explained in Your Textbook, __________ Audience Analysis Usually Builds

question 114

Multiple Choice

As explained in your textbook, __________ audience analysis usually builds on demographic audience analysis.

• A) psychological
• B) descriptive
• C) occupational
• D) background
• E) situational

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Definitions:

Facial Feedback Hypothesis

The Facial Feedback Hypothesis suggests that facial movements can influence emotional experiences, implying that smiling can make one feel happier, while frowning can lead to sadness.

Smiling

A facial expression denoting pleasure, favor, or amusement, but can also be a voluntary or involuntary response to social interactions.

Mood

A temporary state of mind or feeling that can vary from happiness to sadness, which affects a person's emotional state but is less intense than emotions.

Cognitive Arousal Theory

A theory suggesting that arousal in the cognitive system can affect emotions and motivation.