A Budget That Has Been Prepared Only Once Prior to the Budget

question 78

Multiple Choice

A budget that has been prepared only once prior to the budget period is called a:

• A)continuous budget.
• B)zero-based budget.
• C)discretionary budget.
• D)single-period budget.

Understand the purpose and effects of merchandising strategies such as category management and product assortment planning.

Evaluate the implications of retail format decisions on marketing efficiency and segmentation.

Examine the evolution of television home shopping and its role within the broader retailing and direct marketing landscape.

Understand the defining characteristics and importance of direct selling in retail.

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Definitions:

External Factor

An influence originating outside an individual or system that can impact the outcome of processes or behaviors.

Internal Factor

An influence originating from within a person, such as beliefs, desires, and personality traits, affecting their behavior and attitudes.

Future Expectations

Anticipations or beliefs about what will happen in the future, often influencing current decisions or behaviors.

Cultural Lens

The perspective through which an individual's culture influences their interpretation and understanding of the world.