A 10% Change in a Firm's Revenues Is Likely to Result

question 75

Multiple Choice

A 10% change in a firm's revenues is likely to result in a change of more than 10% in the firm's operating income because:

• A)not all of the firm's costs will change in proportion to the revenue change.
• B)the firm has financial leverage.
• C)the contribution margin ratio will change in proportion to the revenue change.
• D)only fixed expenses will change in proportion to the revenue change.

Identify examples and strategies of ethical vs. unethical branding.

Comprehend how branding influences individual and collective identities.

Distinguish between different branding strategies used by companies.

Recognize the role of branding in consumer behavior and decision-making.

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Definitions:

Labor-Market Discrimination

Occurs when two equally qualified individuals are treated differently based on arbitrary characteristics such as race, gender, religion, or nationality in employment decisions.

Compensating Differential

The additional amount of income that a worker requires to be indifferent between working in a job with undesirable conditions and a job with desirable conditions.

Compensating Differential

The difference in wages that arises between jobs with differing levels of risk, convenience, or other non-monetary characteristics, compensating for the less desirable aspects of certain jobs.

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