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An international firm is reformulating, renaming and repackaging products from multiple markets to build a global brand portfolio. The company is using what type of portfolio-building strategy:
Sexually Transmitted Infection
A type of infection transmitted through sexual contact, caused by bacteria, viruses, or parasites.
Heterosexual Contact
Sexual interaction between individuals of the opposite sex.
Homosexual Contact
Interactions, including sexual relationships, between individuals of the same sex.
Sharing of Needles
The practice of using the same needles by multiple individuals, commonly associated with increased risk of transmitting infections like HIV and hepatitis.
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