Peer Groups Are Important to Adolescents Because

question 11

Multiple Choice

Peer groups are important to adolescents because:

• A)They help to develop a sense of identity separate from adolescents' parents.
• B)They provide the second major socialization experience outside the realm of their families.
• C)They rank higher in importance to adolescents' than parental influence.
• D)They help exert dependence among adolescents.

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Definitions:

Buyer Decision Process

The steps a consumer goes through, including recognition of needs, information search, evaluation of alternatives, purchase decision, and post-purchase behavior.

Post-Purchase Processes

The series of steps and activities that occur after a consumer has bought a product, including evaluation of satisfaction and potential for repeat purchase.

Consumption Awareness

Consciousness regarding the impact of one’s consumption habits on economic, environmental, and social aspects.

Differentiated Marketing

A marketing strategy in which a company targets several market segments with a unique product or service offering for each.