Ecological Validity Refers to the Degree to Which a Research

question 107

True/False

Ecological validity refers to the degree to which a research study accurately represents events or processes that occur in the real world

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Definitions:

Earned Media Value

The value of publicity gained through promotional efforts other than paid advertising, such as word of mouth.

Rich Media

Rich media pertains to interactive digital advertisements that may include video, audio, or other elements that encourage engagement beyond basic text and static images.

Statuscasts

Regular updates posted by individuals or organizations on social media or messaging platforms to inform followers about current status or events.