In 2006, Consumers Held on to a 2007 Chevrolet Monte

question 34

Multiple Choice

In 2006, consumers held on to a 2007 Chevrolet Monte Carlo at the State Fair of Texas in an endurance competition that tested consumers to see who can hold on to the car the longest to win it.An article in USA Today about the winner of the competition is an example of which promotional activity?

• A)personal selling
• B)advertising
• C)public relations
• D)media handling
• E)corporate relations

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Definitions:

Expenses

The outflows or consumption of assets or incurring/liabilities (creating a liability) from a company's operations aimed at generating revenue.

Revenue

The total income generated from normal business operations, including sales of goods and services before any expenses are subtracted.

Withdrawals

The removal of funds from a bank account or the taking out of cash or assets from a business by its owner for personal use.

Assets

Economic resources owned or controlled by a business, expected to bring future benefits.