Vegetarians Have the Upper Hand in Mumbai, India, Where Not

question 147

Multiple Choice

Vegetarians have the upper hand in Mumbai, India, where not eating meat is a centuries-old tradition.In a booming Indian economy, the vegetarians are outnumbering the meat-eaters in many metropolitan areas.In response to this growing vegetarianism (especially among the middle class) , franchises like Pizza Hut have created 100 percent vegetarian menus.By eliminating all meat from pizzas, the Indian Pizza Huts have engaged in a _____ strategy.

• A)product
• B)place
• C)promotion
• D)production
• E)pricing

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