One-To-One Marketing Is Synonymous with Database Marketing

question 27

True/False

One-to-one marketing is synonymous with database marketing.

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Definitions:

Profit Center

A segment or department within a business that is responsible for generating its own revenue and profits.

Revenue Center

A division or unit within an organization responsible for generating revenue through its operations and activities.

Gross Profit

The financial metric that represents the difference between revenue and the cost of goods sold before accounting for other expenses.

Department

A distinct area, division, or branch of an organization with specific roles or functions.