Finding a Place to Live in Mumbai, India, Has Been

question 58

Multiple Choice

Finding a place to live in Mumbai, India, has been getting harder these days for people who are not vegetarians.Vegetarianism is a centuries-old custom among the Indian population, but the requirement is becoming more obvious as non-vegs are being segregated from vegs.This is important consumer information to a McDonald's franchisee and reflects how _____ shapes consumer behavior.

• A)consumer expectation
• B)stimulus reaction
• C)culture
• D)geographic segmentation
• E)consumer impulse

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Definitions:

Firecrackers

Small explosive devices designed to produce a large amount of noise, especially in the form of a loud bang; typically used for entertainment or celebration.

Unconditioned Stimulus

In classical conditioning, a stimulus that instinctively and automatically elicits a reflex response without any previous learning.

Pavlov

A Russian physiologist known for his research in classical conditioning, demonstrating how dogs could learn to associate a neutral stimulus with food and respond accordingly.

Classical Conditioning

The process of acquiring knowledge through the relationship between a stimulus present in the environment and one that is naturally existing.