_____ Proposed a Theory of Motivation Based on Universal Human

question 29

Multiple Choice

_____ proposed a theory of motivation based on universal human needs.

• A)Frederick Taylor
• B)Abraham Maslow
• C)Elton Mayo
• D)Frederick Herzberg
• E)Douglas McGregor

Recognize the importance of tone and politeness levels in professional communication.

Understand the role of positive emphasis in organizational success and employee motivation.

Distinguish between direct and indirect requests and the appropriate contexts for each.

Identify effective techniques for conveying bad news or negative information in a positive or neutral manner.

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Definitions:

Cross-Selling Potential

The ability to sell additional products or services to existing customers by understanding their needs and preferences.

Product Marketing Costs

Expenses associated with promoting and selling a product, including advertising, distribution, and sales personnel expenses.

Customer Support Costs

Expenses incurred by a business in providing assistance and service to its customers.

Customer-Sustaining Costs

Expenses involved in maintaining relationships with existing customers, such as service and support costs.