In 2005, BridgePort Brewing Company Expanded Sales of Its BridgePort

question 129

Multiple Choice

In 2005, BridgePort Brewing Company expanded sales of its BridgePort India Pale Ale, and BridgePort Black Strap Stout into Alabama, Georgia, Kansas, Minnesota, Missouri, North Carolina, Oklahoma, Tennessee and Texas.These states will join BridgePort's current distribution markets of Alaska, Arizona, California, Colorado, Idaho, Montana, New Mexico, Oregon, and Washington.When the brewery allocated resources to increase its production and distribution, it would have relied on which of the following management functions?

• A)organizing
• B)implementing
• C)resource planning
• D)benchmarking
• E)operational planning

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Definitions:

Apples

Edible fruits from the Malus domestica tree, characterized by their sweet taste and variety of colors, and consumed worldwide.

Bananas

A type of elongated, edible fruit produced by various kinds of large herbaceous flowering plants in the genus Musa.

Perfect Substitute

Goods that a consumer perceives as identical in utility, meaning the consumer is willing to substitute them for one another at a constant rate.

Utility Function

A mathematical representation that expresses how a consumer's total satisfaction or happiness is influenced by their consumption of different goods and services.