A Code of Ethics

question 73

Multiple Choice

A code of ethics:

• A)provides employees with the knowledge of what their firm expects in terms of their responsibilities and behavior toward fellow employees, customers, and suppliers
• B)can offer a lengthy and detailed set of guidelines to employees
• C)is a summary statement of the firm's goals, policies, and priorities
• D)is considered by some to be public relations gimmicks
• E)is accurately described by all of the above

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Definitions:

Double Marginalization

A situation in a supply chain where both the manufacturer and the retailer mark up prices, leading to higher costs for consumers.

Directly To The Consumer

A business model where companies sell their products or services directly to consumers, bypassing any intermediaries or retailers.

Merge

To combine two or more entities into one, often referring to companies or datasets, resulting in integrated operations or information.

Promotional Activities

Marketing efforts designed to communicate the value of a product or service to customers to boost sales.