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On hot summer days, electricity-generating capacity is sometimes stretched to the limit. At these times, electric companies may ask people to voluntarily cut back on their use of electricity. An economist would suggest that
Raw Materials
The basic materials from which products are made, often referring to natural resources like wood, oil, or metals before they are processed.
Persuasive Messages
Communications designed to influence or convince the audience towards a particular viewpoint or action.
Audience's Personalities
The collective characteristics, traits, and preferences that define the individuals who make up a particular audience.
Behavioral Economics
A field of study that examines the effects of psychological, cognitive, emotional, cultural, and social factors on the economic decisions of individuals and institutions.
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