Examlex
The social-exchange heuristic refers to __________.
Content Moderation
The process of monitoring and applying a set of rules or guidelines to user-generated submissions to determine if they are appropriate for publication.
Web Community
An online network of people who share interests and/or activities, or who are interested in exploring the interests and activities of others.
Viral Marketing
A marketing strategy that focuses on spreading information and opinions about a product or service from person to person, especially by using online platforms to achieve a rapid spread.
Marketer-initiated
Actions or strategies started by marketers to engage customers, promote products, or understand consumer needs.
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