The Name, Term, or Symbol Used to Identify a Business

question 181

Multiple Choice

The name, term, or symbol used to identify a business and its products is called

• A) goodwill
• B) a patent
• C) a trademark
• D) a copyright

---

Definitions:

Stress Inoculation Training

A psychotherapy method that helps individuals cope with stress by preparing them in advance to manage potential stressors.

Anxiety-producing Situations

Scenarios or circumstances that trigger feelings of anxiety, fear, or apprehension, varying widely among individuals based on personal experiences and sensitivities.

Cognitive Therapy

A form of psychotherapy that addresses maladaptive thinking patterns to effect change in behavior and emotion, often used in treating depression and anxiety.

Behavior Therapy

A type of psychotherapy that focuses on changing unwanted behaviors through various techniques and reinforcements.