Examlex
The difference between the totals of the debit and credit columns of the Adjusted Trial Balance columns on the end-of-period spreadsheet
Geographic
Relating to the physical and spatial characteristics of an area or environment when segmenting markets.
Behavioral
Pertaining to the actions or reactions of persons or objects under certain conditions, often studied in psychology and behavioral sciences.
Psychographic
Relating to the study and classification of people according to their attitudes, aspirations, and other psychological criteria, often used in market research.
Demographic
Statistical data relating to the population and particular groups within it, often used in market analysis to segment audiences.
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