Examlex
What do profitability ratios measure? Explain.
Customer Value Proposition
A business or marketing statement that describes why a customer should buy a product or use a service, highlighting the unique value the customer will gain.
Return On Investment
A measure of the profitability of an investment, calculated by dividing the net profit from the investment by the cost of the investment, often expressed as a percentage.
Customer Value Proposition (CVP)
A business or marketing statement that describes why a customer should buy a product or use a service, highlighting the specific value it offers.
Persuading
The act of convincing someone to do or believe something through reasoning or the use of persuasion.
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