The Goal of Product Differentiation and Advertising in Monopolistic Competition

question 153

Multiple Choice

The goal of product differentiation and advertising in monopolistic competition is to make

• A) the firm allocatively efficient even if it is not productively efficient.
• B) the firm productively efficient even if it is not allocatively efficient.
• C) price less of a factor and product differences more of a factor in consumer purchases.
• D) price more of a factor and product differences less of a factor in consumer purchases.

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Definitions:

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